This course will explore fundamental topics from probability and descriptive and inferential statistics and apply these to a range of areas of study including business, social science, and biology. Topics include probability and counting rules, probability distributions, hypothesis testing, correlation, regression, chi-square, and analysis-of-variance.
This course provides an introduction to the study of marketing in business and other organizations. Topics that will be addressed in this course include the marketing environment, target market segmentation, marketing ethics, information gathering, product development, pricing strategies, distribution strategies, the promotional mix, decision making, social marketing and global marketing.
This course emphasizes the communication processes of leadership with particular focus on assessing and researching leadership skills, strategic organizational planning, decision making, problem solving, mentoring employees, collaborative team management skills, cultivating a supportive work environment, change management, facilitation and meeting management skills, presentation skills, and interviewing skills.
Today the need for sport management professionals is increasing in areas of business, marketing, sales and managing. This course will examine the expanding field of Sport Management. Areas of emphasis include: exploring job specific skills pertaining to sport marketing and sales, facility management, event planning, sports agents and recruiting services, high school athletics, intercollegiate athletics, professional sports, and public relations.